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Myrionecta rubra Video Earns Telly Award
06/20/11 Portland, Ore.
The Center for Coastal Margin Observation & Predictions’ video on the research into red water blooms in the Columbia River estuary has a won a prestigious Telly Award. The video titled “Red Water” won a 2011 Bronze Telly award in the ‘Online Video – Nature’ category.
Founded in 1978, the Telly Awards honor the best film and video productions, as well as the very best work created for the Web. The Telly judging panel, comprised of advertising and production professionals, evaluates the entries based on merit and creative distinction.
“At CMOP, we use videos as a way to communicate science and technology to a wider audience,” says Jeff Schilling, CMOP web marketing coordinator. “I am delighted that we’ve won a peer reviewed Telly Award for our efforts.”
Schilling teamed up with post-doctoral scientist, Lydie Herfort, to produce “Red Water,” a short film that introduces viewers to Myrionecta rubra.
The video follows Herfort and other CMOP scientists as they study the genetics of Myrionecta rubra and its ability to form massive red water patches in the Columbia River estuary. The research team is searching for clues to determine if it could be used as an early warning signal for changes in the environment.
The Telly Awards is a highly respected national and international competition and receives over 13,000 entries annually from all 50 states and many foreign countries. For more information on the Telly Awards, visit www.tellyawards.com.
